Streaming music is on the rise, and traditional TV is on the decline (at least in some regards), so can the former save the latter? A number of networks are looking to some of the biggest brands in music to help launch new series that may give them all a much-needed smash and bring in the eyeballs they so desperately crave.
Earlier this week, iHeartRadio and Fox announced that they had come together to produce The Four: Battle For Stardom, a new musical reality show that aims to, as so many others have before it, uncover the next great talent just waiting to break out and dominate the airwaves.
Read Article: Forbes
The television industry is currently in the middle of a radical paradigm shift, as streaming networks like Amazon, Netflix, and Hulu look to create as much original content as possible. One of the most notable changes evident in the flood of new content is the total abandonment of the long-accepted idea that a show needs to hook a viewer in its first act, or at least its first episode.
But streaming shows like The Path, Bloodline, Hand of God, Love, Sense8, and many others are taking this to extremes, seeming barely concerned with letting stories pay off until viewers have sat through a whole season.
Source: The Atlantic
Facebook and Twitter are battling to win the right to stream conventional TV programming, The Post has learned. Both companies, eager to ramp up their capacity to deliver compelling live streaming video, have approached programmers about a deal for such rights, several sources familiar with the situation said.
Facebook, which is already pitching the NFL to acquire rights to a new Thursday Night Football digital package, has been in meetings with a wide variety of TV executives over the past few weeks, sources said.Late last year, it created a new product, “Facebook Live,” something akin to YouTube, sources said.
Source: New York Post
If you’re wondering why most TV channels haven’t branched out with new online streaming services, you’re not alone.
The Federal Communications Commission is now examining how contracts with cable companies can prevent TV networks from launching Internet channels, the Wall Street Journal reports. The story, which cites media firms and unnamed “industry insiders,” reaffirms the idea that TV networks would face repercussions if they offered their services outside of a pay TV bundle.