Music Streaming | The Week in Review

In case you missed all the great music streaming news we featured this week, here’s our Platform & Stream Week In Review for April 24 – April 28.

Monday: Why Can We Still Buy Music?; Neil Young’s New Streaming Service; iHeartMedia; Pandora Premium

Tuesday: Cost of Entry to Streaming Market is Stifling Innovation; Spotify Developing Music Hardware; Apple Music Delays its ‘Carpool Karaoke’ Show

Wednesday: ‘How One Artist Beat the Independent Blues with Blockchain; Music Business: Biggest Growth in 20 Years

Thursday: Streaming & the Indie Labels; Spotify Acquires Mediachain Labs

Friday: Can Country Music Save Pandora? TuneCore Launches Premium App; Musical.ly Connects with Apple Music

 

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Music Streaming | The Week in Review

In case you missed all the great music streaming news we featured this week, here’s our Platform & Stream Week In Review for April 17 – April 21.

Monday: The New Pandora App; Big Music and the Future of Copyright Laws

Tuesday: Streaming vs. Physical; Winning in the Streaming Era; How Spotify is Wooing Brands

Wednesday: ‘Spotify for Artists’ Gets Upgraded; Online Music’s Coming MySpace Moment; Pandora On-Demand

Thursday: Deezer Explores User Centric Licensing; Access Music > Own It; Streaming Profitability in Asia

Friday: Kendrick Lamar, Streaming Juggernaut; Spotify, Merlin Ink Global License Agreement; Zane Lowe, Beats 1 Turning Apple Music Into Netflix

 

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Music Streaming | The Week in Review

In case you missed all the great music streaming news we featured this week, here’s our Platform & Stream Week In Review for April 3 – April 7.

Monday: The Music Streaming Challenge; Where Does the U.S. Music Business Go From Here?

Tuesday: How Significant Is the Music Industry’s Rebound?

Wednesday: All the Spotify News!; Has Music Streaming Killed the Instrumental Intro?

Thursday: Free Streaming Gravy Train Ending; Spotify Testing Lossless Audio

Friday: The Beginning Of The End For Free Music Streaming? AI + Streaming

 

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Lefsetz Letter: Spotify Premium Exclusives

It’s not gonna work. The music business is a race to the bottom. A scummy cesspool wherein rules are made to be broken and fealty is paid to money but the true currency is fans and attention. He or she who restricts access pays the price. And those who don’t scoop up the proceeds.We’ve seen this movie before. With independent promotion. Documented quite well in the all time tome “Hit Men.”

As soon as one major stopped paying, the others doubled down. Who’s gonna give up all that revenue?Come on, the stories the past few months have been about records being broken. Ed Sheeran and Drake releasing new music and getting stratospheric streams. Suddenly, they’re gonna take themselves out of the game? Forget Taylor Swift, that’s a sideshow.

From a previous era, a transition from files and physical to on demand streams. Everything moves, everything changes, but the truth remains you’ve got to strike when the iron is hot. When the buzz is in the air. When people care.

Read Article: Lefsetz Letter

Music Streaming | The Week in Review

In case you missed all the great music streaming news we featured this week, here’s our Platform & Stream Week In Review for March 27-March 31.

Monday: Facebook Eyeing Music Streaming? Slacker Radio; Podcasting; Zane Lowe

Tuesday: 10 Startups Rockin’ the Music Industry; NicheStreem; Spotify Buys MightyTV

Wednesday: Top 5 Challenges in Streaming; Ray Davies; Digital Audio Players; Streaming Data

Thursday: Bob Seger & (Not) Streaming; Spotify Debuts ‘Traffic Jams’

Friday: Streaming Drives U.S. Music Sales Up 11% in 2016; Podcasts; Pandora; Spotify

 

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LiveXLive Partners with Media 122 on Programmatic Advertising, Monetization Strategy

LiveXLive has partnership with Media122, a premium digital media company and Google Preferred Network to create programmatic revenue opportunities around LiveXLive’s streaming live music events and original content.

Media 122 will allow LiveXLive to capitalize on its growing roster of premium content, including the forthcoming slate of original music lifestyle content from its internal LiveXLive Studios Division.

Live X Live’s development and production partner Big Boots Studios will manage the relationship with Media 122.

“As we’ve observed user and engagement levels ramp up on our platform, we sought the right partners to allow us to monetize that growth and bring real value to our partners and advertisers,” said Rob Ellin, CEO of LiveXLive. “In Media 122, we’ve found a company with the skills and track record to smartly build revenue on our investment in live music content and our original programming, while crucially maintaining the integrity of our user experience.”

Opinion: Taylor Swift’s Streaming Service Would Not be Successful

The world doesn’t need another streaming service. Between Spotify, Apple Music and the more niche Tidal, consumers already have enough options to choose from to listen to and download their music.

Listeners shouldn’t be expected to spread themselves across so many platforms. If the goal for artists is to make streaming services profitable, then the solution isn’t to make your own platform. Instead, it would be to condense into a singular site to have the greatest amount of listeners and therefore the most plays and downloads. Tidal and “Swifties,” as Swift’s site is rumored to be called, will separate a relatively large market. Swift will in turn distance herself from a bigger audience rather than create a larger one.

Consumers want all of their products to be in one place. Kindle enables a singular book library, Netflix holds an incredibly large movie and TV collection and Spotify has a huge music selection. Having multiple niche streaming services is a step backwards for the industry.

Read Article: Daily Free Press