Pandora Selects OpenText’s Digital Asset Management Platform for Streaming Advertising

Blog, Monetization, Streaming

OpenText announced Pandora selected OpenText Media Management as the asset storage and management application for its audio and display advertising.

Powered by the Music Genome Project, Pandora delivers its users personalized music that continually evolves with their tastes. An important element of this customization is an intelligent media strategy. Providing advertisers with an engaging, targeted, scalable platform is an integral part of Pandora’s business strategy.

Stingray Selects Triton Digital for Digital Audio Monetization

Blog, Deals, Monetization, Music

Triton Digital announced today that Stingray has selected Triton Digital to power the monetization of the streaming audio content on its Stingray Music mobile application. Through this partnership, Stingray will utilize Triton’s programmatic audio marketplace (a2x®) and audio Sell-Side Platform (Yield-Op) to make its audio inventory available programmatically to media buyers around the world through both open and private marketplace deals.

Dreamchain Foundation Debuts Music Streaming Service Built on End-to-End Blockchain Platform

Blockchain, Blog, Monetization, Music, Streaming

The Dreamchain Foundation announced today that its combined Dreamchain/Dreamstream Testnet has successfully been deployed and is securely streaming songs through the Dreamcoin Music app. Dreamchain Testnet is capable of registering one million end-to-end digital rights management (DRM) song transactions every 24 hours. Music industry participants can learn more by visiting www.GetOntheChain.org.

“We envision a world that is united and healed through the collaboration, proliferation and consumption of independent creative works,” said Mike Rubin, Founder of the Dreamchain Foundation. “By utilizing the blockchain’s immutable ledger and decentralized consensus ability combined with cryptocurrency’s ability to create new economic models, we can finally remove powerful authorities that for too long have either censored creativity or controlled the economic returns for creators, preventing many artists from realizing their dreams.”

Music Audience Exchange Unveils MAX Artist Matching Engine

Blog, Monetization, Music

Music Audience Exchange today unveiled its MAX Artist Matching Engine, the result of a three year project from a team of engineers and data scientists. The Artist Matching Engine is powered by a novel data model that uses neural networks to map music tastes onto the demographic, psychographic, geographic, and behavioral attributes of music audiences.

Driven by a wealth of first party and aggregated data, this system combines a proprietary genre taxonomy with analysis of streaming, social media and live show data to gain insight into the fan bases of over 1.8 million artists worldwide. Brands are now using these insights to reach millions of music fans through immersive music programs.

Tracklib Debuts, Enables Music Creators to Discover, Sample, License Original Recordings

Blog, Copyright, Monetization, Music

Today marks the global launch of Tracklib, the world’s first and only music service that enables music creators to discover, sample and license original recordings.

The origin of music sampling dates back decades and has steadily gained popularity throughout the years with sample-based songs frequently sitting atop the Billboard Hot 100 charts and out-performing the songs they’ve sampled. In many cases the samples are not legally cleared, often leading to major lawsuits like the infamous Robin Thicke/ Pharrell “Blurred Lines” dispute. This can be attributed to the complicated, slow and expensive process of legally sampling a piece of music.

Tracklib has simplified the process of sampling music and now for the first time in music history, music can be licensed legally and affordably in minutes – directly on Tracklib.com.

Dubset Forms Strategic Relationship with HFA’s Rumblefish to Unlock Royalties for DJ Mixes, Remixes

Blog, Deals, Monetization

Dubset Media announced today its strategic relationship with HFA’s Rumblefish, the best-in-class music licensing and administration company, that will, for the first time, enable the registration and tracking of mechanical royalties for DJ mixes and remixes. The arrangement enables a turnkey royalty payment system between the music publishers that license DJ mixes and the digital music services that generate royalties for their use of this content through the use of Rumblefish’s infrastructure.

Rightsify Provides a New Way for Businesses to License and Play Music

Blog, Business, Copyright, Monetization, Music

Rightsify is providing a new way for businesses to license and play music. Rightsify helps businesses save money on music while providing them with custom and expertly designed playlists for their brand, all while ensuring that artists get paid every time their music is played.

Traditionally, the way businesses license music has come from collection societies/performing rights organizations (PROs) or background music service providers. Rightsify is simplifying this by providing businesses with a one-stop license and expertly curated music service so they can save money and be sure that they don’t have to pay any additional third-parties.