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“Streaming Has Officially Taken Over the Music Business.” That was TIME Magazine’s headline in March ’16. We couldn’t agree more! What better time to dive in to All Things Music Streaming with Platform & Stream.

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Gracenote Unveils New Data Products Spanning Video, Music and Sports

gracenote_logo_2017Gracenote is launching new entertainment data products developed specifically for next-generation converged media platforms and services. The all-new Gracenote connected databases for Video, Music and Sports enable global entertainment providers and smart device makers to leverage industry-leading Gracenote data and IDs to power advanced voice and text search, intuitive user experiences as well as more personalized media recommendations.

The ways people experience entertainment today are dramatically different than just a few years ago. For example, movies and TV shows are now available from multiple services and watched on many different internet-connected devices.

The modern music experience is increasingly about streaming individual tracks and playlists and less about buying albums. Sports fans are now accessing real-time highlights and playing along with fantasy services across various platforms and apps. The next digital entertainment evolution converges all of these experiences together across platforms and services.

 

Continue reading Gracenote Unveils New Data Products Spanning Video, Music and Sports

Pandora to Roll Out Muted Video, Responsive Display Ads to All Advertisers

istock_000014138789_mediumPandora will roll out its Muted Video and Responsive Mobile Display ads to all advertisers on January 19. These new ad formats drive compelling results across the key performance indicators marketers care about most: time spent with ads, brand favorability and intent to purchase.

Originally introduced in June 2016 to select beta partners including Denny’s, Express, Google, the Lexus Dealer Association and Ascent Protein, Pandora’s new mobile ad formats – the first in the company’s Visual Ad Experience suite – present rich display and video ads within the square space typically reserved for album art, leveraging responsive design to seamlessly adjust ads to any phone’s screen size. Continue reading Pandora to Roll Out Muted Video, Responsive Display Ads to All Advertisers

Pandora’s Next Big Sound Creates ‘Moneyball for Music’ With Big Data

Alex White grew up surrounded by music—his father is a professional cellist and he’s played in several rock bands.But while interning at Universal Music Group, he recognized that using CD sales to sign bands and influence sales decisions was an outdated strategy in the age of streaming.

So he and three Northwestern University classmates launched Next Big Sound, a Moneyball-style big data tool for the music industry. The company’s free software analyzes metrics like social media traffic, streaming statistics and listener demographic information to determine artists’ influence and popularity.

Read Article: Observer

The Hint of Blockchain

One of the biggest problems the music industry faces today is knowing which labels and publishers, performers, songwriters and producers own the rights to songs and recordings, and what their split of the royalties might be. Many believe that record keeping with Blockchain technology can help. Advocates of Blockchain foresee a music industry where every time a song is sold or streamed, payments on royalty splits would be clearer and quicker.

Read Article: Music Business Journal

Ever Wondered Where Exactly Those Spotify Playlists Come From?

As a senior editor for Spotify, James Foley’s job involves listening and curating music to an audience of mostly one (at a time). His job did not exist 10 years ago.

Once internet access became commonplace and speed reliable at the turn of the century, it enabled an audience that flocked to illegal channels of poor-quality MP3 downloads via shady web-based services. People did so out of habit and convenience rather than any moral shortcoming.

The sharks got there before the legal players and it looked like the music industry had missed the boat.

Enter the technology innovators. When Spotify, the Swedish-based music streaming service came along, it answered a question that was beginning to be asked – how to serve streaming music legally with ease, speed, good design and functionality.

Read Article: Irish Times

Deezer Launches Partnership with Manchester United

deezerDeezer has entered into a multi-year partnership with Manchester United.

As a global partner, Deezer will enhance the user experience on Manchester United channels, with fans able to access more than 43 million tracks and 40,000 pieces of broader audio content such as podcasts.

United fans will also be able to experience the service’s signature feature, ‘Flow’, which automatically gives each user a personal soundtrack, put together by a combination of Deezer’s in-house musical curators as well as algorithmic data.

The campaign launches today across the social media channels of both partners, will star Jesse Lingard, Paul Pogba, Morgan Schneiderlin, Ashley Young and Rio Ferdinand, and explores how music can help footballers to focus and relax and so improve their performance.

Deezer is already the exclusive source of live Premier League commentary in 37 European countries outside the UK & Ireland, with 380 matches per season in both English and Spanish.

Hans-Holger Albrecht, CEO of Deezer, said: “We are thrilled to be collaborating with one of the most recognised football teams in the world to give fans that are both hugely passionate about music and football access to compelling, entertaining and innovative content.”