Spotify has announced the acquisition of Niland, a music recommendation engine based on Artificial Intelligence technology. The Paris-based start-up specializes in music analysis technology, made available via an API, which relies on machine learning to recommend music and create playlists.
Via Spotify: “Niland has changed the game for how AI technology can optimize music search and recommendation capabilities and shares Spotify’s passion for surfacing the right content to the right user at the right time.”
The team from Niland will join Spotify’s New York office. The plan is to help Spotify continue innovating and improving recommendation and personalization technologies resulting in more music discovery which benefits both fans and artists.