22 years ago, a German technology revolutionized a whole industry. MP3 changed the way we all listen to music forever. Today it seems as if its days are over as it has largely been replaced by other audio formats. Is MP3 dead? Far from it! A non-profit social enterprise is using it as part of a groundbreaking solution to provide illiterate rural women with health education. It involves solar-powered MP3 players. And it’s an innovation from Germany – again.
According to the World Health Organization, about three-quarters of all illness in the developing world could be prevented by better nutrition, sanitation, immunization and health education — all areas in which women take the major responsibility. Millions of lives could be saved just by providing illiterate rural mothers with accessible health knowledge. URIDU, a German non-profit organization (www.uridu.org) has now overcome the major problem of providing this information to remote areas that have no electricity.
They use a simple and efficient technological solution: rugged, solar-powered MP3 players.