Apple, Spotify Head Back to SXSW as Subscription Wars Heat Up

Music and tech fans are making their annual pilgrimage to Austin, Texas, this week for the South By Southwest (SXSW) festival.

What began 30 years ago as a showcase for local musicians has morphed into a must attend event for startup entrepreneurs and musical talent alike.“The way they’ve structured the festival is pretty genius,” Canadian-born entrepreneur and musician Jared Gutstadt told BNN in a phone interview. Gutstadt — president, chief creative officer and co-founder of audio creative agency Jingle Punks — is a long-time SXSW attendee. T

his year, his firm will be marketing its partnership with iHeartRadio to create radio jingles on behalf of brands.

Read Article: BNN

Advertisements

Published by

Jeff Hyatt

Jeffrey Hyatt is Editor of Platform & Stream.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s