Napster, and MeQ Inc., creator of Even and the Even EarPrint, have launched the first fully-personalized listening experience within a music streaming service. Starting today, Napster subscribers on iOS can create a customized sound experience, the Even EarPrint, directly within the Napster application with any pair of earphones or headphones. The Even EarPrint set up takes approximately 90 seconds. Once a Napster subscriber completes an EarPrint, he or she automatically hears music tuned to his or her unique hearing, in real time.
“We are excited to partner with Napster to offer our breakthrough Even EarPrint to millions of Napster listeners,” said Danny Aronson, CEO and co-founder of Even. “Even’s EarPrint technology challenges the two basic precepts of personalized audio — that we all hear the same way and that we all have perfect hearing. The integration between Even and Napster is a first-of-its-kind capability that allows us to bring the breakthrough Even listening experience to many more people.”
“For 15 years, Napster has been at the forefront of providing the best, most-personal listening experience to our subscribers, said Brian Ringer, CTO of Napster. “From personalized music recommendations to curated playlists to our Listener Network, integrating the Even EarPrint within Napster is a step we are proud to take to offer our subscribers the most innovative, personalized way to listen to music.”
This is the first time that Even’s EarPrint capability, first launched in June 2016 with Even earphones, has been incorporated into a mobile application. Napster subscribers can set multiple EarPrints (matched with different environments or different headphones), reset their EarPrints, or turn an EarPrint on and off to hear the difference.