Spotify Hires Troy Carter as a Liaison With Artists

6597b6726ee53ebccd6ef9f950958ce7As the music industry’s streaming wars intensify, Spotify is turning to the former manager of Lady Gaga to help compete against players like Apple and Tidal. Troy Carter, known as an innovative manager for musicians and a prolific tech investor, has joined Spotify as its global head of creator services, overseeing the company’s relationships with artists, songwriters and record companies, Spotify said on Monday.

Source: The New York Times

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