Will People Pay for Podcasts?

Blog, Streaming, Technology

There’s no shortage of podcasts about sports, but The Football Ramble sees an opening to get people to pay for its podcast.

The Football Ramble started in 2007 from presenter Luke Moore’s kitchen. Nearly 10 years later, it has attracted monthly download figures of a respectable 1.7 million. Each week, people tune in to hear the irreverent football commentary of co-hosts Jim Campbell, Pete Donaldson and Marcus Speller. The Football Ramble is one of five U.K. podcasts that has started charging for content in the last week. Podcasts remain a mostly ad-supported medium, but Swedish podcast platform Acast is now letting creators on its platform sell ad-free content directly to listeners with Acast+.

Source: Digiday

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