What Happened To Twitter’s Music Strategy?

We can learn a lot about the Internet from its artifacts—the websites that seemed exciting and innovative at the time, but have since been abandoned by both their users and their creators due to a lack of novelty, accuracy and/or relevance.

One such artifact happens to be music.twitter.com.Visitors to music.twitter.com expecting a thorough, up-to-date education of Twitter’s undeniable influence on the music industry (and vice versa) will be disappointed. The one featured tweet on the site, a promotion for Dan + Shay’s album Where It All Began, dates back to 2014. Below this tweet, there are links to Twitter’s nonexistent apps on Spotify and the now-defunct Rdio and iTunes Radio.

More alarmingly, the “For Artists” link at the bottom of the page redirects to the general Twitter blog, perhaps inciting the claim that “Twitter has nothing for artists.”

Source: Forbes

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